Study of Product Design Perspectives for Manufacturing Refrigerators in Bangladesh using Analytic Hierarchy Process (AHP)

Abstract

Product design is a new engineering practice in Bangladesh. Now-a-days different companies are showing willingness on manufacturing engineering products in Bangladesh, where product designing is playing very important role. Product design in R&D level can play vital role in a country on creativity, renovation &/or innovation in engineering field. Because, engineering field cannot flourish without product designing practice. However, engineers or designers may design products from different views along with their individual style spontaneously in their fields. But, a systematic approach is always prolific. There is a scope of studying & classifying product designing methodologies. Besides, there is also scope for systematic analysis on different product designing methodologies. A systematic approach on product designing methodology selection could be an effective strategy to provide business success. Different product designing methodologies could aim on specific goals for improving or aligning with productivity, manufacturability, aesthetics etc. depending on market situation, durability, cost etc. Analytical Hierarchy Process (AHP) is a multi-criteria decision making process, which could be very effective tool on these analysis.